Introduction
This Privacy Policy explains how your personal information is collected, used, and shared when you visit or make a purchase from www.bgawholesales.com (the “Site”).
Personal Information We Collect
When you visit the Site, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some cookies installed on your device. Additionally, as you navigate the Site, we collect information about the individual web pages or products you view, the websites or search terms that referred you to the Site, and how you interact with the Site. This collected information is referred to as "Device Information."
We collect Device Information through technologies such as:
- "Cookies," which are data files placed on your device or computer.
- "Log files," tracking actions on the Site, collecting data like your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- "Web beacons," "tags," and "pixels," electronic files recording information about your Site browsing.
Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. This information is referred to as "Order Information." When we mention "Personal Information" in this Privacy Policy, we mean both Device Information and Order Information.
How We Use Your Personal Information
We use the Order Information we collect to fulfill orders (process payments, arrange shipping, provide invoices/order confirmations), communicate with you, screen orders for potential risk or fraud, and, in line with your preferences, provide information or advertising related to our products/services and offer products related to your purchase or vehicle.
We use the Device Information to screen for potential risk and fraud (especially your IP address) and to improve and optimize our Site by generating analytics about customer browsing and interaction, and assessing the success of marketing and advertising campaigns.
Sharing Your Personal Information
We share your Personal Information with third parties to help us use it as described above. For instance, we use Shopify to power our online store, and Google Analytics to understand how customers use the Site. You can review how Shopify and Google use your Personal Information in their respective privacy policies.
We may also share your Personal Information to comply with applicable laws and regulations, respond to legal requests, or protect our rights.
Behavioral Advertising
We may use your Personal Information to provide targeted advertisements or marketing communications we believe may be of interest to you. You can opt out of targeted advertising through various services like Facebook, Google, and Bing, or through the Digital Advertising Alliance’s opt-out portal.
Do Not Track
Please note that our Site does not alter data collection and use practices when we detect a Do Not Track signal from your browser.
Your Rights
If you are a European resident, you have the right to access, correct, update, or delete your personal information. To exercise this right, contact us through the information below.
Data Retention
We retain your Order Information unless you request its deletion after placing an order through the Site.
Changes
We may update this privacy policy to reflect changes in our practices or for operational, legal, or regulatory reasons.
Contact Us
For more information about our privacy practices, questions, or complaints, contact us via email at info@bgawholesales.com .